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The Boundary Work of Commercial Friendship

Författare

Redaktör

  • Andreas Nyblom

Summary, in English

With the aim to reconsider lifestyle values in relation to economic rationality in small tourism and hospitality businesses, we focus on the “commercial home” as a site where boundaries between personal and commercial values are constantly performed in practice. Through an interactionist analysis of the narrative of a B&B and gallery owner, we illustrate the emergence of intimacy as a commercial value in the hospitality industry. We analyse the formation of values as a dynamic social process where a traditional market ethos is both rejected and reformulated. We argue that by focusing on the co-creation of value in interactions between producers and consumers, new possibilities to analyse service economy dynamics become visible.

Publiceringsår

2009

Språk

Engelska

Publikation/Tidskrift/Serie

Linköping Electronic Conference Proceedings

Issue

40

Dokumenttyp

Konferensbidrag

Förlag

Linköping University Electronic Press

Ämne

  • Social Sciences Interdisciplinary

Nyckelord

  • value creation
  • lifestyle entrepreneurship
  • hospitality

Conference name

Nature~Culture, The Advanced Cultural Studies Institute of Sweden

Conference date

2009-06-11

Status

Published

ISBN/ISSN/Övrigt

  • ISSN: 1650-3740
  • ISSN: 1650-3686