Dimensions of consumer image of a global retailer
Författare
Publiceringsår
2006
Språk
Engelska
Dokumenttyp
Konferensbidrag
Ämne
- Business Administration
- Social Sciences Interdisciplinary
Nyckelord
- communication
- global retailer
- retail image
Conference name
EIRASSThe European Institute of Retailing and Service Studies, 13th INTERNATIONAL CONFERENCE O
Conference date
2006-07-14
Status
Published