Using network pictures to study inter-organisational encounters
Författare
Summary, in English
This paper describes and illustrates how a network picture methodology can create understandings of external parties in mergers and acquisitions (M&As). Recent studies have brought attention to the limited use of qualitative research methods and the overlooked marketing perspective in M&A studies. Network pictures refer to how individual actors in companies perceive their company's business network. The paper develops a protocol and illustrates its use through a single case study. Network pictures are described in terms of actors, resources and activities on a relational level and on a network level. Using such pictures enables the capturing of how M&As are processed by business partners and how external parties' activities impact M&A decisions, knowledge which will contribute to the M&A literature. (C) 2012 Elsevier Ltd. All rights reserved.
Avdelning/ar
Publiceringsår
2012
Språk
Engelska
Sidor
136-148
Publikation/Tidskrift/Serie
Scandinavian Journal of Management
Volym
28
Issue
2
Dokumenttyp
Artikel i tidskrift
Förlag
Elsevier
Ämne
- Business Administration
Nyckelord
- Acquisition
- Methodology
- Merger
- Network
- Picture
- Sense-making
Status
Published
ISBN/ISSN/Övrigt
- ISSN: 0956-5221