Attentional Control in the Asymmetry of Stroop-like pitch and colour paradigms
Two separate Stroop-like paradigms with multimodal auditory and visual stimuli were presented. The results revealed a paradigm asymmetry where auditory stimuli resulted in a Stroop-like effect in both paradigms meanwhile visual stimuli only resulted in a Stroop-like effect in the colour-paradigm. The conclusion involved discussing the Working Memory attention and visual and auditory perceptual streams states that audition is superior to vision in terms of attentional control of semantic information.
The British Psychological Society Annual Conference